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Big Wins

Joe Hachem's 2005 WSOP Main Event: Australia's Poker Hero

Joe Hachem's 2005 WSOP Main Event win did more to grow poker in Australia than any marketing budget could have. Here is the thesis: a nation's game was made by a single moment in a Las Vegas card room.

By Lucia Ferreira6 min read
an Australian poker player holding a WSOP bracelet trophy at the final table in a championship scene

Joe Hachem winning the 2005 World Series of Poker Main Event did more to create Australian professional poker than any player, any operator, or any legislative change before or since. That is the thesis.

The context of 2005

The 2005 WSOP Main Event was the second year of the post-Moneymaker boom. Chris Moneymaker had won in 2003 for 2.5 million dollars in what is universally agreed to be the inciting event of the poker explosion. Greg Raymer had won in 2004 for 5 million. The 2005 Main Event drew 5,619 entrants at a 10,000-dollar buy-in, creating a prize pool of over 52 million dollars. First place was 7.5 million dollars.

The field was enormous by historical standards. Poker was on television nightly. Online poker sites (PokerStars, Party Poker, Full Tilt) were running advertising on every major sports network. A generation of players was learning the game online before they had ever been to a casino.

Australia, in this period, had a small but active poker community. Crown Melbourne ran regular tournaments. A handful of Australian players, including Tony Bloom and Jeff Lisandro, were making their marks on the international circuit. But Australian poker had no marquee figure, no mainstream profile, and no consistent international success at the highest levels.

Hachem before 2005

Joe Hachem was born in Lebanon in 1966. His family emigrated to Melbourne when he was six. He grew up in the eastern suburbs, trained as a chiropractor, and ran a practice in Melbourne for most of his working life before poker. A degenerative hand condition forced him to reduce his chiropractic practice in the late 1990s, and he began playing poker more seriously as a supplementary source of income.

By 2004, he was playing the Australian circuit steadily and had begun traveling internationally. His live tournament earnings heading into the 2005 WSOP were modest by international standards, around 100,000 to 200,000 dollars across multiple years.

He traveled to Las Vegas in June 2005 with a specific goal: play the Main Event, make a deep run if possible, and learn what higher-stakes tournament poker at the very top looked like. He was 39.

The tournament

The 2005 Main Event ran for a week at the Rio All-Suite Hotel and Casino. Hachem entered on Day 1A on 7 July and survived. He built his stack conservatively through the early days, avoiding the big confrontations that took out most of the field. By Day 5, he was in the top 100 chip counts. By Day 6, he was at the final three tables.

The final table began on 15 July with nine players. Hachem was third in chips. Steve Dannenmann, a Maryland construction firm owner, led in chips. Aaron Kanter, Mike Matusow, Tex Barch, and Scott Lazar were the other recognizable names at the table.

Hachem played the final table with the same controlled aggression he had shown throughout the tournament. He picked his spots for three-bets, he extracted value with his made hands, and he avoided the all-in confrontations that were not necessary. By the time heads-up play began, it was Hachem against Dannenmann. Hachem held a 2-to-1 chip lead.

The final hand came after about four hours of heads-up play. Hachem was dealt 7-3 in the small blind. Dannenmann had A-3 in the big blind. Dannenmann three-bet, Hachem called. The flop came 6-5-4, giving Hachem a straight and Dannenmann no draw but a pair. The money went in. The turn was a 4, the river a 6, and Hachem's straight held.

7.5 million dollars. Hachem raised the bracelet. The ESPN broadcast played his winning hand to tens of millions of viewers in Australia, the United States, and Europe. His famous celebration phrase, "Pot committed, baby," became a clip that ran on Australian sports news for weeks.

The thesis in practice

Here is what the win did to Australian poker.

First, it created the first Australian-born superstar in a game that had previously been perceived as an American activity. Schoolchildren in Melbourne and Sydney could point to a man who looked like their uncle and had won the most prestigious tournament in the world. The role-model effect was immediate.

Second, it brought WSOP Australia to Sydney in 2007. Harrah's Entertainment, recognizing the Australian market's appetite for high-stakes poker, launched a WSOP-branded series at Crown Melbourne (later moved to the Star in Sydney) that ran for several years. The series put Australian players in direct contact with international professionals and accelerated the skill development of a generation of Australian players.

Third, it launched the careers of Australian players who were still juniors in 2005. Jeff Lisandro, Tony Bloom, and James Obst were already emerging. But the generation that grew up watching Hachem win, including Joe Cabret, Sam Higgs, James Hopkins, and the cohort that would dominate the Australian circuit through the 2010s, started playing because of that broadcast.

Fourth, it gave Crown Melbourne's poker room, which had been a struggling amenity in a larger casino, enough visibility to become a genuine destination. The Aussie Millions at Crown grew from a modest local event to a flagship tournament on the world circuit, drawing players like Phil Ivey, Tom Dwan, and Daniel Negreanu in the following decade.

Fifth, it triggered regulatory conversations about online poker in Australia. Prior to 2005, online gambling was a niche activity in Australia. The post-Hachem boom pressured the government to address the legal status of online poker, which resulted in a series of regulatory tightenings (culminating in the 2017 Interactive Gambling Amendment Act that effectively banned most online poker for Australian residents). The regulatory outcome was not positive for Australian players, but the size of the conversation reflected how much the culture had changed.

The counterargument

Someone will say: Hachem's win was one data point. The growth of Australian poker was the result of the global boom, which would have happened regardless.

I will grant that the global boom was coming regardless. Poker was going to grow in Australia in some form in the years after 2003. What the thesis claims is that Hachem's specific win concentrated and accelerated the growth in a way that produced a specifically Australian poker culture rather than a generic consumer of American poker media.

You can see this in the Australian circuit's structure after 2005, which was specifically Australian: local tournament series, local player rivalries, local commentators, local content. That specificity came from having a home-grown champion. Without Hachem, Australia would have had poker, but it would have had it as a consumer of the American version. With Hachem, it had its own.

The landing

Hachem retired from regular tournament play in the 2010s, though he still plays occasional events and remains active in the Australian poker community. His career earnings stand above 12 million dollars, built mostly on that single 2005 win but supplemented by multiple deep runs and cashes over the following decade.

His legacy is not in the money. It is in the game he left behind. Australian poker in 2025 is a recognizable, distinct, self-sustaining community with its own history and its own characters. That community exists, in its specific shape, because of a hand of 7-3 on 16 July 2005 in a ballroom at the Rio.

Sometimes a single moment makes a culture. Hachem's moment made one. The thesis is that no Australian player before or since has done as much with a single win. That is a strong claim, and I will stand behind it. Twenty years on, the evidence is the game itself.